About the Wood. Naturally Better.™ Partner Program

The Wood. Naturally Better.™ partner program is in the process of being phased out as Forest and Wood Products Australia (FWPA) launch the brand The Ultimate Renewable.

We would like to thank the companies who have used this branding on their websites, letterheads and signage. We will be making contact with these licensees to support them with the migration to The Ultimate Renewable™.

The Ultimate Renewable™ is an industry campaign to promote the sustainability and environmental advantages of Australia's forest and wood products industry.

As environmental issues become increasingly important to Australian businesses and consumers, it is important that the forest and wood products industry unites behind a single, strong environmental brand - The Ultimate Renewable™.

Chosen after an extensive research process involving both industry members and consumers, The Ultimate Renewable™ positions the industry as bringing benefits to the environment and tackling climate change.

Variations of the logo have been created for use by different sectors. Located on the Forest and Wood Products Australia (FWPA) website zipped folders containing the logos in different formats (pdf, eps(black), eps(CMYK), jpg, png) and a copy of the Usage Guide are available for download upon registration.

Please follow the instructions in the Guide when using the logos or writing about The Ultimate Renewable™.

Click here to go to the FWPA website to register and download logos.


Did you know?

About 6% of Australia’s 147 million hectares of native forests are public forests potentially available for timber harvesting. Timber is harvested from about 1% of those public native forests each year.